Senior Product Marketing Manager
Core
Owns the messaging architecture and positioning platform for AI-driven skin cancer diagnostic tools (DERM) to drive commercial adoption across NHS and international markets.
Role type
Senior Product Marketing Manager (Healthcare AI/MedTech)
Builds
Messaging frameworks, sales enablement materials, and go-to-market strategies for autonomous AI medical devices.
Domain
Healthcare / MedTech / AI in Dermatology
Deliverable
product features
Required skills
B2B positioning and messaging framework ownership, market and competitive intelligence synthesis, win/loss analysis, cross-functional GTM execution, HubSpot/Salesforce reporting, AI tool literacy and prompt engineering
Preferred skills
Healthcare, medtech, or clinical SaaS experience
Technologies
HubSpot, Salesforce, AI tools
Responsibilities
Define positioning and value propositions for product transitions and international expansion; build and govern claims libraries with medical teams; develop sales enablement frameworks (battle cards, pitch decks); own end-to-end go-to-market processes for new products and updates; measure commercial impact via win rates and adoption metrics.
Seniority
Senior, hands-on IC