微信小程序-境外运营经理
Core
Overseas market operations and merchant expansion for WeChat Mini Programs, focusing on driving user acquisition, retention, and monetization for merchants in travel, transportation, and retail sectors across global markets.
Role type
Overseas Operations Manager (WeChat Mini Programs)
Builds
Merchant growth loops, regional operational strategies, and pilot programs for new markets
Domain
Travel & Hospitality, Transportation, Retail, F&B, Local Services
Deliverable
product features
Required skills
Overseas market analysis, KA merchant expansion, cross-border user growth, business negotiation, project launch, data-driven decision making
Preferred skills
Existing overseas KA merchant resources, second foreign language proficiency, experience in cold-starting new markets
Technologies
WeChat Mini Program ecosystem
Responsibilities
Monitor overseas market trends and identify productable scenarios for key regions; Expand and operate key account merchants across industries like OTA and retail; Optimize full-link user acquisition and monetization for overseas merchant Mini Programs.