游戏短视频创意策划
Core
Develop short video content strategies and creative concepts for games, focusing on artist/KOL collaborations, UE, packaging, and live-action elements to drive user engagement across major video platforms.
Role type
Senior Game Marketing Creative Strategist (Short Video)
Builds
Viral short video content, platform-specific campaigns, and brand creative assets for game products.
Domain
Gaming industry + Digital Marketing/Short Video Production
Required skills
Game industry knowledge, short video platform expertise, user insight generation, scriptwriting, visual composition, color theory, camera movement rhythm, creative ideation
Preferred skills
Account operation experience on video platforms, content production experience, personal presence as a platform influencer (Big V)
Technologies
Video editing tools, game engines (UE), social media platforms
Responsibilities
Define game short video content strategy and creative concepts; Execute differentiated short video outputs across major platforms; Collaborate on product content strategy, campaign material production, and quality control; Monitor market trends and data to optimize content diversity and innovation.
Seniority
Senior, hands-on IC
