Social Media Manager
Core
Develop and execute social media strategies and create compelling video content to engage local and global audiences, showcasing Zipline's impact in logistics and healthcare.
Role type
Social Media Manager (Video Content Focus)
Builds
Short-form video content, large-scale content campaigns, and brand initiatives for Zipline's social channels.
Domain
Logistics / Healthcare / Consumer Products
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Video production and editing, short-form video strategy, platform-specific content optimization (TikTok, X, Instagram, Facebook, YouTube, LinkedIn), copywriting, data analytics interpretation, trend monitoring
Preferred skills
Experience with in-app creator tools, creative problem-solving, ability to translate data into actionable insights
Technologies
Adobe Premiere, TikTok, X, Instagram, Facebook, YouTube, LinkedIn
Responsibilities
Create entertaining and educational content optimized for each platform's algorithm; Conceptualize, script, produce, and shoot short-form video; Manage and maintain social media profiles including scheduling and community response; Analyze social media insights and performance metrics to optimize strategy; Work cross-functionally to promote product features and brand initiatives; Monitor social media trends and apply knowledge to improve strategies
Seniority
Mid-level (3+ years experience)