微信小店-产品运营-个人护理类目运营方向
Core
Drive GMV growth and operational strategy for the personal care (including medical devices) category on the WeChat Mini Program e-commerce platform.
Role type
Senior Category Operations Manager (Personal Care)
Builds
WeChat Mini Program store operations and category growth strategies
Domain
Social e-commerce / Personal care / Medical devices
Deliverable
product features
Required skills
Category strategy, GMV growth, compliance management, data-driven decision making, vendor management, project management, cross-functional collaboration, user lifecycle management
Preferred skills
0-to-1 project experience, brand merchant operations, industry benchmark creation
Technologies
WeChat Mini Program, data analytics tools
Responsibilities
Develop operational strategies and compliance rules for the personal care category; build monitoring systems for traffic, conversion, and user value; manage core merchant operations and drive industry best practices; expand category supply by onboarding top-tier and industrial cluster merchants.
Seniority
Senior, hands-on IC