Digital Product Manager - Limitless Naturals
Core
Own the end-to-end digital product portfolio for a wellness brand's DTC and e-commerce operations, bridging commercial priorities with technology delivery to optimize performance and drive growth.
Role type
Senior Digital Product Manager
Builds
DTC e-commerce platforms, AI-driven demand sensing and personalization features, and integrated inventory/order management workflows
Domain
Consumer health / Wellness / FMCG
Deliverable
product features
Required skills
Roadmap ownership, backlog prioritization, cross-functional stakeholder management, e-commerce platform management, KPI definition and tracking, ERP integration oversight, AI use case identification, data literacy, BI tool usage
Preferred skills
Pharma or FMCG industry background, CSM/CSPO/SAFe certification, PMP or AgilePM certification
Technologies
Oracle ERP, BI tools, AI/ML frameworks
Responsibilities
Translate business priorities into digital requirements and investment cases, act as liaison between business and DT verticals (AI, IT, ERP, Demand Planning), define and track DTC KPIs (traffic, conversion, LTV), identify and prioritize AI use cases for demand sensing and personalization, produce monthly digital progress reports
Seniority
Senior, hands-on IC