日本市场资深市场营销经理
Core
Lead marketing strategy and execution for self-developed games in the Japanese market, focusing on product launch, creative campaigns, and PR.
Role type
Senior Marketing Manager (Gaming)
Builds
Mobile and PC games (Anime, Shooter, RPG)
Domain
Gaming / Entertainment
Required skills
Game publishing experience, Japanese market analysis, Creative campaign management, PR execution, Cross-functional collaboration, Business development
Preferred skills
Anime/Shooter/RPG genre expertise, Hardcore gamer background, Deep knowledge of Japanese subculture
Technologies
N/A
Responsibilities
Develop regional market strategies for game launches, Execute marketing campaigns including creative, content, and PR, Analyze market potential and player personas, Collaborate with product and operations teams, Leverage local resources for business growth
Seniority
Senior, hands-on IC