Paid Media Growth Director
Core
Lead high-impact, full-funnel paid acquisition strategies for fast-growing technology companies, overseeing multi-channel advertising investments exceeding $1M/month.
Role type
Senior IC Paid Media Growth Director
Builds
Scalable paid media programs and AI-first workflows for high-growth tech clients
Domain
Performance Marketing / Digital Advertising
Required skills
Full-funnel media buying, Marketing Mix Modeling (MMM), incrementality testing, attribution modeling, creative strategy, AI workflow automation, budget forecasting, team leadership, stakeholder management
Preferred skills
Experience with emerging platforms (ChatGPT Ads), SEO/AEO integration, advanced data visualization
Technologies
Google Ads, Microsoft Ads, Meta Ads, TikTok, LinkedIn, YouTube, DV360, Looker, Google Sheets, LLMs
Responsibilities
Develop and execute full-funnel media plans across search, social, video, CTV, and programmatic; Design measurement frameworks including lift studies and MMM calibration; Lead creative strategy and experimentation roadmaps; Build and implement AI-first workflows for optimization and reporting; Present strategic insights to C-suite executives; Mentor and build high-performing paid media teams
Seniority
Senior, hands-on IC with leadership responsibilities
