VP of Marketing
Core
Senior enterprise leader shaping how a $10B vertically integrated food company brings products to market profitably and at scale, connecting market demand, product strategy, brand positioning, and supply chain realities.
Role type
VP of Marketing (Enterprise Commercial Leadership)
Builds
Profitable product portfolios, brand architecture, and value-added offerings for a food and protein company.
Domain
Food & Protein Industry (Vertically Integrated Manufacturing)
Deliverable
production ML models | product features | dashboards & analysis | client delivery | infrastructure | physical/clinical work -> product features
Required skills
P&L management, product lifecycle management, brand architecture, market intelligence, R&D oversight, cross-functional leadership, strategic planning, financial acumen, stakeholder influence, data-driven decision making
Preferred skills
Poultry/protein industry experience, USDA-regulated environment experience, R&D/innovation function oversight, commodity and value-added business experience
Technologies
None explicitly stated
Responsibilities
Lead end-to-end product commercialization across commodity and value-added portfolios; Own brand architecture, positioning, and governance across all channels; Provide executive leadership over R&D and Culinary functions; Build and lead best-in-class market intelligence and analytics capabilities; Lead and develop a large, multifunctional marketing organization
Seniority
VP, Enterprise Leadership