Business Manager, Product Marketing
Core
Own end-to-end roadmap decision support for Apple products, serving as a commercial partner to engineering and product teams to define pricing, margin architecture, and new market entry strategies.
Role type
Senior IC business manager (product marketing & finance)
Builds
Multi-year product roadmaps, pricing/margin models, and business cases for new categories (e.g., AAA gaming on Mac) and international expansion.
Domain
Consumer electronics / Hardware / Product Marketing
Required skills
Financial modeling, commercial intuition, executive presentation, cross-functional partnership, scenario-based modeling, quantitative analysis, strategic rationale building, data validation
Preferred skills
MBA, SQL (Snowflake), hardware architecture trade-off analysis
Technologies
Snowflake
Responsibilities
Formulate and defend Units-Revenue-Margin models for pricing and configuration decisions; Prepare and present materials for leadership forums and executive decision-making; Lead post-launch performance readouts integrating sell-through data; Partner with Engineering on silicon architecture trade-offs and with Sales on go-to-market motions; Build and lead business cases for new categories and market entry; Collaborate on international growth initiatives; Manage high-impact strategic initiatives
Seniority
Senior, hands-on IC