Integrated Communications Lead, Customer Engagement Marketing, Apple Ads
Core
Lead the Integrated Communications function to turn Apple Ads platform adoption into customer advocacy and loyalty through deep storytelling and integrated campaigns.
Role type
Senior IC marketing leader (Integrated Communications)
Builds
Customer advocacy programs, success stories, keynote narratives, and multi-channel momentum campaigns for advertisers of all sizes.
Domain
Advertising technology (AdTech) / Customer Engagement Marketing
Required skills
Strategic storytelling, team leadership, customer journey mapping, cross-functional partnership, campaign strategy, content development, stakeholder management, ambiguity navigation, program building, distributed team management
Preferred skills
Hands-on writing and editing, journalism background, adtech landscape knowledge, performance marketing metrics, scaling new functions, ethical leadership
Technologies
Video production tools, keynote presentation platforms, multi-channel campaign management systems
Responsibilities
Cultivate and mentor a team of writers and storytellers; uncover customer insights through deep research; shape strategy for customer advocacy programs; oversee content for signature events and keynotes; lead bespoke multi-channel campaigns; partner with cross-functional stakeholders; evaluate storytelling impact on engagement and retention.
Seniority
Senior, hands-on IC with team leadership
