Channel Cross-Functional Digital Platforms Lead
Core
Owns global strategy for Apple's presence on partner digital platforms, uniting strategy, analytics, and creative experts to develop best-in-class digital experiences and guide partners on featuring Apple products.
Role type
Senior IC digital marketing strategy lead (channel)
Builds
Global digital partner ecosystem, cohesive customer journeys, and key campaigns for Apple products
Domain
Consumer electronics marketing, digital platforms, partner ecosystems
Deliverable
product features
Required skills
Digital marketing strategy, cross-functional leadership, digital analytics, brand narrative development, technical infrastructure guidance, stakeholder management, team mentorship
Preferred skills
Influencing senior stakeholders, optimizing team workflows, hands-on execution, CMS and API architecture knowledge
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