Marketing Manager Marketing & Campaigns (m/w/d)
Core
Translating firm, sector, and practice strategies into relevant marketing and communication strategies to drive visibility and demand in target markets.
Role type
Senior B2B Marketing Manager (Professional Services)
Builds
Sector-specific marketing campaigns, events, and communications that support business growth and cross-selling.
Domain
Legal services / Professional Services
Deliverable
product features
Required skills
Strategic B2B marketing, Integrated campaign planning (PR, Digital, Events, Content), Stakeholder management, Data-driven communication, Project management, CRM systems
Preferred skills
Experience in international law firm or Professional Services, BI/CRM systems
Responsibilities
Coordinate and steer marketing activities for assigned sectors, Prioritize themes and allocate resources, Ensure consistent brand application, Identify market opportunities with Business Development, Manage external engagement activities, Monitor and evaluate campaign effectiveness.
