Director of Product Marketing - Copilot Narrative & Storytelling
Core
Define product story, positioning, and messaging for Copilot to translate complex technical features into clear customer narratives.
Role type
Director of Product Marketing (AI/Enterprise Software)
Builds
Product stories, presentations, sales talking points, competitive messaging, and executive materials for Copilot.
Domain
AI, Enterprise Software, SaaS, Cloud, Productivity Solutions
Deliverable
product features
Required skills
Product positioning, storytelling, translating technical concepts, competitive strategy, market analysis, cross-functional collaboration, visual communication, launch support, customer feedback integration
Preferred skills
Experience with AI/enterprise software marketing, executive presentation development, visual design collaboration
Technologies
Copilot, AI, Enterprise Software, SaaS, Cloud, Productivity Solutions
Responsibilities
Define product story and value propositions; create consistent messaging across channels; develop sales and executive materials; support product launches and campaigns; gather feedback from sales and customers; align messaging with overall strategy; guide presentation and visual design development.
Seniority
Director, strategic leadership & hands-on execution