Senior Director - Integrated and Campaign Product Marketing, AI Business Solutions
Core
Lead marketing strategies for launching and releasing AI business solutions products, driving brand campaigns, and managing integrated go-to-market experiences.
Role type
Senior Director, Product Marketing
Builds
AI business solutions product releases and always-on integrated marketing campaigns
Domain
Artificial Intelligence / B2B Technology
Deliverable
product features
Required skills
Go-to-market strategy, brand campaign leadership, product release planning, channel strategy, performance measurement, team leadership, IT solutions knowledge, AI domain expertise
Preferred skills
Cross-functional partnership, playbook development, data-driven decision making
Technologies
Cloud services, endpoint management, artificial intelligence (A.I.)
Responsibilities
Lead marketing strategies for product launches and customer engagement; drive brand campaigns and always-on programs; align on top features and develop release strategies; partner with channel leads to develop specific strategies; manage the marketing calendar and release processes; measure and optimize performance; lead and develop a team of product marketers
Seniority
Senior Director, strategic leadership & team management