Brand Manager (m/w/d)
Core
Develop and execute global brand strategies for Loco Chicken, driving market share and customer loyalty across international markets in the QSR/Delivery sector.
Role type
Senior Brand Manager (Global Expansion)
Builds
Global brand campaigns, ATL media activations, influencer partnerships, and retail media strategies for Loco Chicken.
Domain
Food & Beverage / Quick Service Restaurant (QSR) / Global Marketing
Deliverable
product features
Required skills
Global brand strategy, cross-channel campaign management, influencer marketing, ATL media buying, PR & communications, event marketing, retail media strategy, creative brief development, marketing analytics, trend scouting, consumer insights, budget management
Preferred skills
Experience in food industry, multi-market project management, data-driven decision making
Technologies
Marketing analytics tools