OOH & Print Manager
Core
Own end-to-end strategy, planning, and execution of complex Out-of-Home (OOH) and print campaigns for clients, integrating programmatic buying and data-driven insights.
Role type
Senior OOH & Print Manager
Builds
Integrated OOH and print media campaigns for major brands
Domain
Advertising / Media Planning / Out-of-Home
Required skills
OOH/DOOH media planning, programmatic buying (DSPs/SSPs), print strategy and activation, data analysis and reporting, campaign budgeting and negotiation, cross-functional collaboration, strategic leadership
Preferred skills
AI-driven optimization tools, predictive data models, building reporting dashboards
Technologies
Vistar, Perion, DSPs, SSPs, Excel
Responsibilities
Develop holistic outdoor and print strategies aligned with client business goals; manage full campaign lifecycle from brief to post-buy analysis; oversee programmatic OOH adoption and execution; analyze location and audience data to generate client insights; negotiate with media owners; collaborate with programmatic specialists and client teams.
Seniority
Senior, hands-on IC