Analytics Associate Director
Core
Lead analytical workstreams across the marketing funnel to shape campaign strategy, optimization, and measurement for major international clients.
Role type
Associate Director, Marketing Analytics
Builds
Measurement frameworks and actionable insights for media and marketing investment decisions.
Domain
Digital Marketing & Media Analytics
Deliverable
dashboards & analysis
Required skills
Digital marketing analytics, media measurement, campaign performance analysis, complex dataset analysis, analytical framework design, stakeholder collaboration, business recommendation translation
Preferred skills
Adobe Analytics, Adobe Experience Cloud, GA4, SQL, Python, Power BI, attribution modeling, experimentation, incrementality
Responsibilities
Lead analytical workstreams across the marketing funnel; Turn complex business questions into clear analytical approaches; Use campaign and customer data to uncover performance drivers; Develop practical measurement frameworks; Translate complex analysis into clear stories for non-technical audiences; Partner with strategy, media, and activation teams to embed insight into planning.
Seniority
Senior, hands-on IC with leadership responsibilities