E-Commerce Specialist
Core
Create and activate e-commerce search and display campaigns on retailer platforms (Amazon, Walmart, Instacart, Loblaws) based on provided strategy.
Role type
E-commerce media specialist
Builds
Paid search and display advertising campaigns for retail partners
Domain
Retail e-commerce / Digital advertising
Required skills
E-commerce platform management, Search campaign optimization, Display campaign management, Budget pacing, Bid management, Data analysis, Excel, PowerPoint, Ad copy writing, Data aggregation
Preferred skills
Agency SEM experience, AMS experience, Criteo experience, Public speaking
Technologies
Amazon, Walmart, Instacart, Loblaws, Prisma, Engine systems, Data Studio
Responsibilities
Activate and manage e-commerce search and display campaigns, Optimize budget pacing and bids, Perform optimizations based on search and DSP data insights, Pull data to create reports, Identify opportunities from account reports, Enter media buys into Prisma, Train new team members
Seniority
Junior to Mid-level, hands-on IC