Influencer Strategy Director
Core
Lead strategic thinking for a key client account, connecting cultural insight, creator thinking, media, and data to deliver meaningful outcomes for a major brand.
Role type
Senior IC influencer strategy director
Builds
Integrated social and influencer campaigns for iconic brands
Domain
Digital marketing, influencer marketing, social media
Deliverable
product features
Required skills
Strategic thinking, storytelling, client relationship management, data analysis, understanding of digital ecosystem, team mentorship
Preferred skills
Experience with complex social/influencer campaigns, knowledge of platforms and measurement approaches
Responsibilities
Own and deliver integrated social and influencer strategy; Set clear strategic direction from data and cultural signals; Build trusted relationships with senior clients; Partner with creative and media teams; Support and develop fellow strategists
Seniority
Senior, hands-on IC