Senior Planning & Activation Executive
Core
Deliver best-in-class campaign activation across all channels, negotiating with media partners, managing campaign delivery, and optimizing variables to drive business results for clients in the Australian market.
Role type
Senior IC media activation executive with team leadership
Builds
Media campaigns and activations for FMCG and consumer brands
Domain
Media & Advertising
Required skills
Media landscape knowledge, campaign negotiation, campaign optimization, budget and spend management, team mentoring, market analysis, reporting
Preferred skills
Experience with FMCG accounts, understanding of PMX product offering (Apex & Screens), leadership capabilities
Technologies
PMX, Apex, Screens
Responsibilities
Negotiate campaign trading positions and secure incentives with media partners; Optimize and track campaign variables to meet objectives; Conduct market analysis and present insights to clients; Manage campaign finance processes including final buy documents and reconciliation; Mentor Activation Executives and Coordinators; Produce post-campaign reports demonstrating value.
Seniority
Senior, hands-on IC with team management
