Associate Director, Paid Social Media
Core
Lead paid social strategy, activation, and performance for a dedicated client, serving as the primary point of contact for strategic discussions and presentations.
Role type
Associate Director, Paid Social Media
Builds
Paid social campaigns and strategies for major brands across Facebook, Instagram, and TikTok
Domain
Digital Marketing / Paid Social Media
Required skills
Paid social strategy, Client leadership, Campaign optimization, Data analysis, Strategic planning, Team mentoring
Preferred skills
API-based buying tools, Self-serve buying tools, AI-enabled tools
Technologies
Facebook, Instagram, TikTok, Microsoft Excel
Responsibilities
Design and lead paid social strategies across key platforms to deliver against brand and performance objectives; Develop and oversee action plans for achieving and measuring social media success; Serve as a paid social thought leader, advocating for the channel and educating clients on evolving capabilities; Lead regular performance reviews and client check-ins, tracking results against KPIs; Create and deliver clear, compelling presentations to senior client stakeholders.
Seniority
Senior, hands-on IC with people management