Data Strategy Analyst
Core
Analyze digital campaign data to generate strategic insights on segment performance and propose audience strategies to achieve client KPIs.
Role type
Data Strategy Analyst
Builds
Audience strategies, performance reports, and campaign execution support
Domain
Performance Marketing / Digital Advertising
Deliverable
dashboards & analysis
Required skills
Data analysis, Audience segmentation, KPI tracking, Campaign performance monitoring, Report design, Process compliance
Preferred skills
English (Intermediate), Digital tools adoption
Technologies
Google Analytics, Google Tag Manager, Facebook Ads, Google Ads, DV360, Data Studio, Datorama, Power BI, Tableau, Microsoft Office
