Senior Negotiator, Digital Investment
Core
Assist in day-to-day execution of client accounts by activating digital strategic plan development and implementation across digital and print media for Technology and Financial sector clients.
Role type
Senior media planner and negotiator (digital investment)
Builds
Digital and print media campaigns, vendor billing reports, and client presentations
Domain
Digital advertising and media buying
Deliverable
product features
Required skills
Digital media buying, campaign management, vendor negotiation, data analysis, presentation creation, consumer insight interpretation, ad serving platform management, trafficking specs preparation
Preferred skills
Prisma, DCM, Nielsen, Comscore, Strategy, TNS, adrelevance, Quantcast
Technologies
Medialets, Vindico, DFA, Excel, PowerPoint
Responsibilities
Assist with planning and implementation for client accounts across digital and print; Play a leading role in campaign management including vendor liaison and reporting; Train Assistant Planners in billing, reporting, trafficking, analytics, and research; Assist in presenting data, insights, and media to clients; Manage vendor billing including insertion orders and discrepancy resolution; Manage Social/LinkedIn campaigns for financial advisors; Assist supervisor in negotiation of Buys, Makegoods, Positioning, and Value Add Negotiations; Draw actionable insights from syndicated data; Build relationships with vendors to analyze media vehicles; Create dynamic presentations for clients; Prepare and deliver buying and digital trafficking specs and guidelines.
Seniority
Senior, hands-on IC