Vice President, Group Director, Strategy
Core
Senior strategic leader shaping the strategic vision and direction of key healthcare and pharmaceutical brands, serving as a trusted partner to clients.
Role type
Senior IC brand strategy leader (pharmaceutical/healthcare)
Builds
Brand positioning, communications strategy, insights, and creative briefs for pharmaceutical and healthcare clients
Domain
Healthcare / Pharmaceutical marketing
Deliverable
product features
Required skills
Brand strategy, pharmaceutical marketing, HCP and consumer audience strategy, brand positioning, segmentation, customer insights, messaging, communications planning, strategic storytelling, creative brief development, client presentation, cross-functional leadership
Preferred skills
Ability to translate complex scientific information into strategic stories, leading complex accounts, mentoring strategy team members
Technologies
None stated
Responsibilities
Lead brand strategy across assigned pharmaceutical and healthcare accounts; Develop positioning, value propositions, messaging frameworks, and creative briefs; Translate complex clinical and market information into actionable insights; Serve as a senior strategic partner to clients; Partner with Creative, Account, Medical, and Engagement Strategy teams; Lead strategic thinking around HCP and consumer audiences; Provide strategic direction for major initiatives and campaigns; Evaluate competitive activity to identify differentiation opportunities; Lead strategic workshops and client presentations; Mentor Strategy team members
Seniority
Senior, hands-on IC with leadership responsibilities
