Director of Brand, Storytelling & Program Management
Core
Lead brand strategy, storytelling, and marketing program management to build a distinctive healthcare brand and scale marketing operations.
Role type
Director of Brand, Storytelling & Program Management
Builds
OneStep's brand identity, content engine, and scalable marketing operating system
Domain
Digital health / Healthcare technology
Deliverable
product features
Required skills
Brand strategy, storytelling, creative direction, content creation, program management, cross-functional leadership, market education, agency management (via careerplan.io/jobs/79-007-40-F60-AA-40B-director-of-brand-storytelling-program-management-at-onestep)
Preferred skills
B2C marketing communications, video production
Technologies
None stated
Responsibilities
Shape and evolve the OneStep brand across all touchpoints; define brand narrative, voice, and creative standards; create high-impact content across advertising, social media, and thought leadership; lead market education initiatives to establish Movement Intelligence as a category; manage marketing workflows, project prioritization, and asset governance; build scalable marketing processes and editorial calendars.
Seniority
Director, strategic leadership with hands-on execution