Manager, Programmatic
Core
Strategic planning and execution of full-funnel programmatic media campaigns for agency clients, including display, video, and connected TV.
Role type
Manager, Programmatic Media
Builds
Online media campaigns and programs for agency clients
Domain
Digital Marketing / Programmatic Advertising
Required skills
Programmatic campaign management, DSP proficiency (The Trade Desk, DV360), budget forecasting, client relationship management, team coaching, media planning, analytics, project management
Preferred skills
Experience with auction/exchange based performance media, audience-based buying, remarketing, creative asset delivery, QA processes
Technologies
The Trade Desk, DV360, Microsoft Excel
Responsibilities
Execute, manage, and optimize online media campaigns; develop and maintain client relationships; formulate proposals for new opportunities; manage campaign budgets and spend tracking; coach and manage analysts; troubleshoot campaign issues; generate performance reporting and insights.
Seniority
Manager, hands-on IC with team leadership