Global Commerce Manager
Core
Shape global commerce and retail media strategies for the LEGO brand, integrating them into annual planning and wider brand activity.
Role type
Senior strategy-level global commerce manager
Builds
Connected strategies across retail media, eCommerce, and brand-building channels for LEGO
Domain
Retail media and eCommerce marketing
Deliverable
product features
Required skills
Retail media strategy, eCommerce strategy, Amazon Advertising expertise, Retail Media Networks experience, data analysis and storytelling, stakeholder management, cross-functional leadership, social commerce knowledge, Excel, PowerPoint
Preferred skills
Experience with emerging commerce opportunities, new technology, evolving consumer behaviour
Responsibilities
Shape global commerce and retail media strategies; Lead campaign briefs from initial direction through to local-market delivery; Partner with regional teams to translate global thinking into effective market approaches; Build trusted relationships with senior client stakeholders, agency specialists, publishers and commerce partners; Work closely with Amazon teams and partners to identify insights, test ideas and explore new opportunities; Turn complex performance data into clear stories, recommendations and presentations for senior audiences; Improve ways of working across digital, partnerships, analytics and commerce teams