Senior Product Manager
Core
Lead commercial strategy and Go-to-Market execution for Vodafone TV and entertainment propositions, driving subscriber growth and revenue.
Role type
Senior Product Manager (Commercial Strategy & Go-to-Market)
Builds
Premium content packages, entertainment propositions, and monetization strategies for TV and digital services.
Domain
Telecommunications / Media & Entertainment
Deliverable
product features
Required skills
Go-to-Market planning, commercial proposition management, launch execution, performance optimization, business case building, KPI analysis, cross-functional leadership, agile project management, stakeholder alignment, customer insights translation, OTT trend analysis.
Preferred skills
Experience in TV, entertainment, digital services, telecommunications, or subscription-based propositions.
Responsibilities
Own end-to-end Go-to-Market strategy for TV propositions; design differentiated customer propositions around premium content and pricing; drive subscriber growth and revenue through acquisition and retention initiatives; translate market insights into innovative commercial initiatives; lead cross-functional squads from concept to launch.
Seniority
Senior, hands-on IC
