Manager, Social (Entertainment Client)
Core
Day-to-day steward of paid social media for assigned brands, leading campaign development, activation, and innovation while managing analysts.
Role type
Manager, Paid Social Media
Builds
Paid social media campaigns and strategies for entertainment clients
Domain
Digital Marketing / Social Media Advertising
Required skills
Paid social media strategy, Campaign management, Budget management, Client relationship management, Team leadership, Data analysis, Project management, Excel proficiency, Presentation skills, Critical thinking
Preferred skills
Social platform certifications (Twitter/X, Facebook), Social SAS (4C) experience
Technologies
MS Excel, Social platforms (Twitter/X, Facebook), Prisma
Responsibilities
Contribute to account strategy including annual budget development, KPIs, partner selection, and new tactics; Lead client relationship with day-to-day contact and partner agencies; Provide direction to Analysts for research and campaign building; QA and oversee trafficking of approved plans; Maintain oversight of budget and billing activity; Develop and recommend optimizations and testing plans; Contribute to new business pitches and agency-level POVs.
Seniority
Manager, hands-on leadership
