VP, Commerce Media
Core
Senior advisor leading Retail Media and Commerce Media strategy for clients, focusing on Amazon and Walmart platforms to drive ecommerce growth, GMV, and customer acquisition.
Role type
VP, Commerce Media (Senior IC/Strategy)
Builds
Integrated retail media investment strategies and full-funnel growth plans for CPG/retail clients
Domain
Retail Media / Ecommerce / Digital Marketing
Required skills
Commerce Media leadership, Amazon/Walmart Retail Media expertise, ecommerce growth strategy, investment planning, channel mix optimization, client advisory, cross-functional leadership, measurement and incrementality analysis
Preferred skills
12+ years experience, platform credibility, executive presence, persuasive communication
Technologies
Amazon Retail Media, Walmart Retail Media, ecommerce platforms
Responsibilities
Lead Amazon and Walmart strategy, translate commercial objectives into integrated recommendations, challenge client briefs with platform insights, partner with retailer teams, develop frameworks linking media to growth, coach teams and manage client budgets
Seniority
VP, Senior leadership