Associate Media Planner
Core
Support the Paid Media team in planning, campaign execution, financial management, and media operations for a full-service agency.
Role type
Associate Media Planner
Builds
Media plans, budgets, flowcharts, planning documents, and campaign documentation for diverse media channels.
Domain
Digital marketing and advertising
Required skills
Media planning and execution, audience and market research, vendor coordination, RFP creation and evaluation, rate negotiation, media buying platform management (MediaOcean Prisma), campaign trafficking and QA, budget tracking, billing reconciliation, knowledge of paid search/social/programmatic/display/video/audio/CTV channels.
Preferred skills
Internship experience at an agency, familiarity with Microsoft Excel and PowerPoint, ability to manage multiple projects and deadlines.
Responsibilities
Develop and maintain media plans, budgets, and planning documents; conduct audience, market, and media landscape research; coordinate vendor materials and insertion orders; create RFPs and evaluate proposals; build and maintain plans/buys in MediaOcean Prisma; manage campaign setup, trafficking, and QA; reconcile vendor invoices; coordinate with vendors and internal stakeholders; support client presentations and status updates.
Seniority
Entry-level (0-3 years experience)