Regional Director - Performance & Biddable Media
Core
Lead performance and biddable media strategy for luxury and premium brand clients across the Asia Pacific region, focusing on Search, Social, and Programmatic channels.
Role type
Senior Regional Director, Performance & Biddable Media
Builds
Scalable, data-driven media solutions and regional capabilities for luxury/premium clients
Domain
Digital Marketing, Media Buying, Performance Optimization
Required skills
Regional leadership, Performance media strategy, Biddable media expertise (Search/Social/Programmatic), Optimization frameworks, Measurement standards, Stakeholder management, Team building, Innovation management, Cross-functional collaboration
Preferred skills
Experience with platform partners (Meta, Google, TikTok), Data analytics integration, Operational excellence
Technologies
Search, Social, Programmatic, Meta, Google, TikTok, Naver
Responsibilities
Define and implement APAC biddable media vision aligned with client business priorities; Own regional performance strategy balancing efficiency and growth; Oversee campaign activation quality and consistency across markets; Lead test-and-learn agendas and platform partnerships; Build regional capabilities through training and mentorship; Engage with senior stakeholders to drive incremental growth.
Seniority
Senior, Regional Leadership
