Global Digital Media Lead
Core
Define and lead the next phase of digital, data, technology, and AI transformation for Stellantis across Enlarged Europe, acting as a trusted adviser to senior client leadership.
Role type
Senior Global Digital Media Lead (Strategy & Transformation)
Builds
Strategic digital roadmaps, Connected Identity solutions, advanced measurement frameworks, and AI-enabled activation capabilities for automotive brands.
Domain
Automotive marketing, digital media, data analytics, and AI-driven transformation.
Required skills
Global leadership in digital/media/strategy/data/tech, expertise in DSPs/CDPs/CMPs/CRM/identity solutions/clean rooms, audience strategy, behavioral analytics, commercial acumen, cross-functional team leadership, stakeholder influence.
Preferred skills
Experience with Connected Identity, AI/automation adoption, advanced video strategy, custom bidding algorithms, organizational change management.
Technologies
DSPs, CDPs, CMPs, CRM, identity solutions, clean rooms, Visual Asset Analyser (VAA), AI/ML platforms.
Responsibilities
Lead the 2026 Joint Business Plan (JBP) digital roadmap; establish governance for the Digital Media Centre of Excellence; deploy ad verification and brand safety frameworks; scale attention measurement; roll out Visual Asset Analyser; drive advanced video strategy; own advanced performance media agenda including custom bidding algorithms; accelerate Connected Identity adoption; partner with regional teams for capability development.
Seniority
Senior, hands-on IC with strategic leadership scope
