Paid Social Specialist
Core
Plan, execute, and optimize paid social and programmatic advertising campaigns across major platforms for clients.
Role type
Senior Paid Social Planner
Builds
Client media strategies and campaign optimizations
Domain
Digital advertising / Marketing
Required skills
Paid social campaign planning, Programmatic advertising, DV360, Meta Ads, TikTok Ads, Teads, Adform, Adlook, Media estimation, Data analysis, Client reporting, Strategic presentation creation
Preferred skills
Biddable media optimization, Long-term media strategy planning
Technologies
DV360, Meta, TikTok, Teads, Adform, Adlook
Responsibilities
Plan, implement, and optimize paid social and programmatic campaigns; Prepare media estimates, valuations, and recommendations; Monitor campaign performance and optimize in real-time; Report results and provide insights to clients; Create strategic presentations and media recommendations; Participate in annual and long-term media planning.
Seniority
Senior, hands-on IC