Manager, Planning
Core
Lead end-to-end communications planning, translating marketing/digital media objectives into action steps and managing a team of Associates.
Role type
Manager, Strategy (Planning)
Builds
Integrated communication plans and media strategies for brands
Domain
Advertising and Marketing
Deliverable
product features
Required skills
Digital media planning, strategic communication planning, team management, client stewardship, media research, project management, performance evaluation
Preferred skills
Leadership training, cross-media integration, partner agency collaboration
Technologies
Proprietary research tools
Responsibilities
Assist Associate Director with digital media plan development; interpret strategy and translate into action steps; oversee and manage Associates; act as primary point of contact for client stewardship requests; prepare and present communication plans; establish relationships with partner agencies; train and develop Associates.
Seniority
Manager, hands-on IC with team leadership