Senior Strategist
Core
Develop strategic recommendations for brand, communications, customer, and campaign initiatives to drive business growth and solve complex client challenges.
Role type
Senior Strategist (Marketing/Agency)
Builds
Strategic frameworks, creative briefs, and actionable growth plans for major clients.
Domain
Marketing, Advertising, Consumer Insights
Deliverable
product features
Required skills
Strategic planning, market intelligence analysis, CRM strategy, content strategy, social strategy, customer value proposition development, commercial acumen, mentoring
Preferred skills
Understanding of emerging consumer trends and technologies, cross-functional collaboration
Technologies
Marcel (Global AI Platform)
Responsibilities
Develop strategic recommendations across brand, communications, customer and campaign initiatives. Use customer insight, market intelligence and data to identify opportunities for growth. Build strong relationships with clients and act as a trusted strategic advisor. Lead strategic thinking in new business pitches and growth opportunities. Create clear, inspiring creative briefs and strategic frameworks. Collaborate with media, creative and production teams to bring strategic recommendations to life. Identify emerging consumer trends, technologies and behaviours to inform future-focused thinking. Support and mentor junior team members while contributing to the broader growth of the strategy function.
Seniority
Senior, hands-on IC
