Senior Director, Product Marketing
Core
Shape and lead go-to-market strategy for Epsilon's marketing technology suite (clean rooms, CDPs, loyalty, email) and drive business growth for enterprise buyers.
Role type
Senior Director, Product Marketing (Strategy & Team Leadership)
Builds
Go-to-market strategies, messaging, positioning, and sales collateral for MarTech solutions
Domain
MarTech, Data & Identity, Digital Marketing
Deliverable
product features
Required skills
Executive leadership, cross-functional GTM strategy, team coaching/development, technical translation of MarTech capabilities, enterprise buyer engagement, full-funnel sales collateral creation
Preferred skills
MBA, experience in global matrixed organizations, experience with Publicis Groupe network
Technologies
Clean rooms, CDPs, Loyalty platforms, Email platforms, Microsoft Office Suite (CoPilot, PowerPoint, Excel, Word, Teams)
Responsibilities
Lead cross-functional GTM strategies across a global, matrixed organization; Establish differentiated value propositions for key enterprise buyers; Mentor and develop a high-performing team of product marketers; Synthesize complex technical capabilities into buyer-centric narratives
Seniority
Senior Director, Strategy & Team Leadership