Group Head Influencer Marketing (all genders)
Core
Strategic leadership of the Influencer Marketing department, driving campaign strategy, team development, and innovation in creator marketing for global clients across diverse industries.
Role type
Senior leadership influencer marketing manager
Builds
Influencer campaigns and strategies for global clients
Domain
Marketing, Influencer/Creator Economy
Required skills
Influencer marketing strategy, team leadership, campaign management, stakeholder coordination, trend identification, KPI analysis, creative storytelling, platform strategy
Preferred skills
Experience in media/digital agency, hands-on mentality, visionary thinking, AI tool adoption
Technologies
TikTok, YouTube, Instagram, AI tools
Responsibilities
Steer influencer campaigns from concept to reporting, advise clients on influencer selection and integration, build and maintain influencer networks, coordinate between clients and internal units, identify trends and drive platform innovation
Seniority
Senior, leadership/management