Influencer Marketer
Core
Building an influencer program from zero to one to drive growth for an AI voice and creative tools platform.
Role type
Influencer Marketer (Program Owner)
Builds
Influencer program, creator campaigns, and partnership systems for ElevenLabs and ElevenCreative.
Domain
AI / Creative Tools / Marketing
Deliverable
product features
Required skills
Influencer program strategy, creator sourcing and vetting, deal negotiation, contract management, brief writing, performance measurement (incrementality/attribution), budget management, cross-functional partnership
Preferred skills
Experience at creative tools or AI companies, 7-figure budget management, agency or creator-side experience, multilingual capabilities
Technologies
YouTube, TikTok, Instagram, X
Responsibilities
Design and build influencer program strategy and operating playbook; Source, vet, and sign creators across social platforms; Negotiate and structure deals including performance hybrids and ambassadorships; Write briefs and provide creative feedback; Plan and execute campaigns around product launches; Own measurement and ROI analysis; Build repeatable systems for scaling the program
Seniority
Individual Contributor, Program Owner
