Audience Marketing Manager, Court Reporter Community
Core
Build and manage marketing programs to attract, activate, engage, and retain court reporters across a growing professional network.
Role type
Audience Marketing Manager (B2B community growth)
Builds
Multi-channel acquisition and retention campaigns for a court reporter professional network
Domain
Legal services / Court reporting / Professional community
Deliverable
product features
Required skills
Multi-channel campaign management, lifecycle marketing, marketing automation (HubSpot), CRM management, data analysis, A/B testing, content creation, community program design
Preferred skills
Legal industry experience, court reporting familiarity, community/ambassador program experience
Technologies
HubSpot, CRM platforms
Responsibilities
Develop multi-channel recruitment campaigns, build lifecycle journeys (onboarding to win-back), represent organization at industry conventions, partner with operations to identify retention drivers, define and report on funnel KPIs
Seniority
Mid-Senior, hands-on IC