Retail Media Manager
Core
Leading the retail media team to develop and implement targeted advertising strategies for client brands across various online retail platforms.
Role type
Retail Media Manager
Builds
Targeted advertising campaigns for client brands on retail platforms like Amazon, Primor, and Carrefour.
Domain
Digital Marketing / Retail Media
Deliverable
product features
Required skills
Team supervision, Client business goal alignment, Retailer relationship management, Media marketing strategy development, Budget management, ROI tracking, Retail media trend analysis, Amazon Search Ads, Amazon DSP, Data analytics for KPIs, Customer journey optimization
Preferred skills
Cross-departmental communication, Cross-country communication, Microsoft Office proficiency
Technologies
Amazon Ads, Amazon DSP, Microsoft Office (Excel, PowerPoint)
Responsibilities
Supervising and managing a team of retail media specialists; Understanding client business goals; Maintaining relationships with retailers; Developing comprehensive media marketing strategies; Communicating strategies to stakeholders; Maintaining budgets and tracking ROI; Staying abreast of retail media innovations.
Seniority
Mid-level Manager