Senior Programmatic Analyst
Core
Senior Programmatic Media Specialist leading global programmatic campaigns, media buying, and client growth strategies for Publicis Global Delivery.
Role type
Senior IC programmatic media specialist
Builds
Programmatic media campaigns and direct-to-publisher deals for global clients
Domain
Digital marketing / Programmatic advertising
Required skills
Programmatic DSP platforms (DV360, TTD, Yahoo, Verizon, Xandr, Amazon, Teads, Amobee), Media buying, Ad serving tools (GCM, Sizmek), Verification tools (IAS, MOAT, Double Verify), Reporting tools (Data Studio, Supermetrics, Power BI, Datorama), Campaign planning and execution, Client relationship management, QA processes
Preferred skills
Media planning, Creative strategy, Bidding management, Paid social media platforms, Marin, Kenshoo, 4C
Technologies
DV360, TTD, Yahoo, Verizon, Xandr, Amazon, Teads, Amobee, GCM, Sizmek, IAS, MOAT, Double Verify, Data Studio, Supermetrics, Power BI, Datorama, Marin, Kenshoo, 4C