Digital Lead
Core
Senior leadership role driving Digital & Performance capability across Search, Social, and Programmatic channels for a diverse portfolio of clients.
Role type
Senior IC/Lead Performance Media Manager
Builds
Performance media strategies and campaigns for clients in insurance, automotive, sports, entertainment, and health.
Domain
Digital Marketing / Performance Media
Required skills
Performance Media strategy, Google Ads, SA360, CM360, Meta Ads, GA4, Attribution modeling, Forecasting, Channel strategy, Technical leadership, Stakeholder management, Team mentoring
Preferred skills
AI-driven marketing solutions, Automation, Programmatic advertising
Technologies
Google Ads, SA360, CM360, Meta, GA4, AI tools
Responsibilities
Lead and elevate Performance capability across Search, Social, and Programmatic; Act as senior technical escalation point for complex client challenges; Drive best practice, quality assurance, innovation, and AI adoption; Coach and mentor high-performing Performance specialists; Partner with Google, Meta, and other key platform partners; Provide strategic leadership on key clients.
Seniority
Senior, hands-on IC with leadership responsibilities