Account Supervisor
Core
Account Supervisor leads strategic marketing plan execution and day-to-day operations for retail clients, ensuring creative products meet objectives while maximizing budget.
Role type
Senior Account Supervisor (Retail/CPG)
Builds
Connected shopping experiences and strategic marketing plans for retail clients
Domain
Retail marketing, shopper insights, CPG/alcohol/beverage
Required skills
Strategic marketing planning, client relationship management, creative brief development, project management, budget optimization, cross-functional collaboration, retail market knowledge, financial analysis
Preferred skills
CPG brand experience, alcohol/spirits/beverage category experience, knowledge of trade classes (Grocery, Convenience, liquor board)
Technologies
Integrated communications tools, client communications measurement tools, production cost estimation systems
Responsibilities
Develop marketing strategies that inform creative briefs, oversee execution from concept to final measurement, manage project scope and resources within budget, conduct client meetings and obtain approvals, collaborate with strategy/media/creative teams, supervise weekly status reports and internal reviews, troubleshoot cross-functional issues, optimize team time and resources, analyze market results and brand threats
Seniority
Senior, hands-on IC with leadership responsibilities