Publicis Media - Digital Account Manager SEM (a) 100%
Core
Strategic planning, execution, optimization, and reporting of Paid Search campaigns for national and international clients.
Role type
Digital Account Manager (SEM)
Builds
Paid Search campaigns for clients
Domain
Digital Marketing / Performance Advertising
Required skills
Paid Search strategy, Google Ads, Microsoft Ads, SA360, Google Ads Editor, DataStudio, Excel, Keyword optimization, Bid management, Campaign analysis, Reporting, Client communication
Preferred skills
Google Search certifications, Budget management, Tracking tools understanding, Trend analysis
Technologies
Google Ads, Microsoft Ads, SA360, Google Ads Editor, DataStudio, Excel
Responsibilities
Manage and develop Paid Search accounts with clients; Plan, execute, optimize, and report on search campaigns; Optimize keywords, ad copy, bids, and ad extensions; Analyze campaign data to derive performance recommendations; Create reports, dashboards, and presentations for clients; Collaborate with Performance, Strategy, and Data teams; Share new ideas and trends in SEM; Communicate with platform partners.
Seniority
Mid-level, hands-on IC