Supervisor, Programmatic
Core
Leads and manages programmatic buying strategies, drives innovation, and optimizes client campaigns in the digital media space.
Role type
Senior IC programmatic buying supervisor
Builds
Optimized programmatic campaigns and strategic recommendations for healthcare brands
Domain
Digital advertising / Programmatic media buying
Required skills
Programmatic buying strategy, DSP/DMP management, Campaign optimization, Data analysis (Excel), People management, Project management, Client presentation skills
Preferred skills
Bid management platform experience, Industry partnership development, POV writing on trends
Technologies
Demand-Side Platforms (DSPs), Data Management Platforms (DMPs), Ad-verification tools, Excel, PowerPoint
Responsibilities
Train and manage junior team members on programmatic buying; Develop and maintain relationships with data, inventory, and platform partners; Lead teams to optimize campaigns and deliver strategic recommendations; Establish best practices and implement workflow efficiencies; Write points of view (POVs) on industry trends; Manage resources to meet service level expectations.
Seniority
Senior, hands-on IC with team leadership