Campaign Manager, Influencer Marketing
Core
Develop best-in-industry influencer campaigns and act as a trusted business advisor to brands and influencers to bridge influencer and performance marketing.
Role type
Senior Influencer Marketing Campaign Manager
Builds
High-performing creator programs across the entire commerce ecosystem (TikTok Shop, Amazon, DTC, retail)
Domain
Performance marketing, Creator economy, Influencer marketing
Required skills
Strategic campaign planning, Client relationship management, Influencer identification and activation, Data analysis and forecasting, Financial process management (IO/Invoice), Team leadership, Digital marketing acumen
Preferred skills
Knowledge of influencer platforms (e.g., Captiv8), Thought leadership in industry events, Whitelisting strategy
Technologies
Microsoft Office Suite (Windows, Word, Excel, PowerPoint), Captiv8, Reporting platforms
Responsibilities
Lead client partnerships ensuring alignment to KPIs and brand guidelines; Lead weekly client and agency calls; Coordinate with internal stakeholders; Generate new relationships between brands and influencers; Identify and implement efficiencies across VIP processes; Represent CJ through thought leadership; Generate influencer and content strategies for seasonal/annual initiatives; Manage campaign workload and workback schedules; Conduct campaign benchmarking and forecasting; Deliver post-campaign analysis and whitelisting recommendations; Oversee financial processes (IO and Invoice).
Seniority
Senior, hands-on IC with team management