Marketing Operations Specialist
Core
Execute regional marketing campaigns, manage website updates, and support global marketing strategies for assigned regions.
Role type
Marketing Operations Specialist
Builds
Regional marketing campaigns, landing pages, and demand generation programs
Domain
B2B Marketing Operations / Martech
Required skills
Salesforce automation and reporting, CMS/Webflow content management, UTM tracking and URL structuring, campaign execution, Martech tool administration, cross-functional coordination
Preferred skills
AI tool usage for HTML/CSS or copy, webinar platform administration, SFMC campaign execution
Technologies
Salesforce, Webflow, ZoomInfo, SFMC
Responsibilities
Deploy regional campaigns end-to-end including landing pages and email programs; manage regional website updates and component edits; build Salesforce flows and custom reporting dashboards; coordinate platform-specific requests and user access; facilitate events and webinars; align localized campaigns with global calendars
Seniority
Mid-level, hands-on IC