International Marketing Manager (w/m/d)
Core
Design and coordinate holistic, cross-channel marketing concepts for lead generation in international target markets, focusing on collaboration with country subsidiaries and manufacturer partners.
Role type
International Marketing Manager (Lead Generation)
Builds
Global lead generation campaigns and marketing initiatives for Bechtle's international business applications and IT services.
Domain
IT Services / Business Applications / International Marketing
Required skills
International marketing strategy, cross-channel campaign management, stakeholder management, trend analysis, network building, process design, sales understanding, target audience analysis
Preferred skills
Negotiation skills, ability to empathize with complex target groups, willingness to travel within Europe
Technologies
Marketing automation platforms, CRM systems, digital marketing tools
Responsibilities
Develop comprehensive marketing concepts for international lead generation, coordinate with country subsidiaries and manufacturer partners, build and maintain internal and external networks, implement international marketing trends, contribute ideas to global campaigns
Seniority
Mid-level, hands-on IC
